80/20 Rule

Alright my blogging buddies lets talk about the 80/20 rule. Some of you may have already heard about this and may do it if you have started working social media into your blog. However, for those of you who haven’t it basically means using 80% of other people materials and only 20% of your own links to your blog when doing Facebook, twitter, Instagram, and Pinterest. This should be obvious but let me clarify…this doesn’t mean you are stealing other peoples materials and using them as your own. This means you are SHARING other materials. Pictures, quotes, actual articles (make sure people know who you got it from). This has a two fold affect. First it grabs peoples attention because it gives your social media site variety. This in turn brings more people to your social media page and therefore your blog.  Second affect is that this also makes people who may be following the blogger of the article you shared a candidate for following you because they know you’ll have material they will like. This will hopefully increase your traffic flow and subscribers. When I started my fb page I honestly was thinking every time I post something on my blog just put a link on facebook and that’s how a facebook page works. Sounds reasonable right? Well I’ll be frank it was dumb. I reached literally no one other than myself (yes I followed my own fb page >_< ). After hearing about this 80/20 guideline from a blog I follow ( ), I thought I’d try it out. Within a week I drastically increased my traffic flow to my blog from Facebook. I’m still not a high profile blog but I have started to get some extra traffic I didn’t previously have. If you are planning on expanding your blog into social media then try this rule out. Post your material of course but make sure people are seeing other things that are relevant to your sight but not necessarily from you. I mean if you are good at quotes and creating pictures etc. by all means do more of your own stuff but if you are like me and aren’t fully sure where you want to take you blog just yet start with the 80/20 rule and adjust it as you get better. Trust me it takes a lot of the pressure off to have exciting material on social media. Also be sure to like, comment, follow, subscribe or any variation of those as you are looking for articles and blogs to share. This not only helps get your name out there but also is wonderful encouragement for someone else who might be struggling to get traffic as well.

Hopefully this helps some of you who may be struggling trying to get into the swing of social media. As always don’t forget to subscribe and follow me to get these tips sent directly to your inbox! As always feel free to comment with any questions or suggestions or email me at


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